STOKE Footwear Enters the Game for Real Men, Real Feet, and Real Life
Founded by footwear industry veteran Rick Blackshaw, STOKE Footwear isn’t here to chase podiums, teenage hype, or elite-athlete fantasies. It’s here to call out an industry obsessed with performance theater and start building shoes for the 65 million all-American men who’ve been quietly ignored for decades. Launching officially on January 5, 2026, STOKE is a…